THE VIRAL PLANT-BASED RIB EVERYONE’S TALKING ABOUT.

No Gluten
or Soy
NO SEED
OILS
NO MEAT. NO JUNK. JUST SERIOUS FLAVOR.

DELICIOUS FOOD FOR EVERY KIND OF EATER

Hoof Happy is for everyone: vegans, flexitarians, meat-eaters who just love delicious things, and and anyone who wants food that brings the flavor and the fun. We make dishes that taste like a party, hit like comfort food, and leave animals out of it. Clean, fun, unbelievably good eating for every kind of eater.
  • No Seed Oils

  • Soy-Free

  • Clean Label

  • Gluten-Free Ingredients

  • Cruelty-Free

  • No Additives

FLAVOR YOU CRAVE. INGREDIENTS YOU TRUST.

  • No seed oils

    Made without inflammatory oils, just clean, simple ingredients that make you feel good.
  • 22G Protein

    Four ribs = serious plant-powered protein, without additives or junk.
  • NO GLUTEN OR SOY INGREDIENTS

    Free from soy and gluten ingredients.* Prepared in a facility that handles wheat.
  • MADE FOR EVERY MEAL

    Versatile enough for tacos, salads, bowls, grilling, roasting, or snacking. Just add your favorite sauce!
  • KIND TO ANIMALS

    All the flavor you love, made entirely from plants. No harm. No guilt.
  • SIMPLE, HONEST INGREDIENTS

    Real ingredients you actually recognize, no odd chemicals, no fake-meat weirdness, no surprises.

Every Box feels like Christmas Morning

How we stack up

Scroll left to right  Other Brands
Clean Label
Ingredients you can trust
Chef Crafted flavor
Ready in minutes

CHEF-CRAFTED TASTE. ZERO COMPROMISE.

At Hoof Happy, our mission is simple: make unbelievably delicious food that welcomes every kind of eater. We use clean ingredients, big flavor, and animal-free recipes so you can enjoy your favorites and feel great about what’s on your plate.

Our Mission

THE HAPPY HERD LIFESTYLE

Join the community that chooses compassion without sacrificing flavor. We’re here to prove comfort food can be bold, clean, and better for everyone.

FAQ

Find the most frequently asked questions below.
  • Hoof Happy ribs are made from real, recognizable ingredients like jackfruit, pea protein, rice paper, a house-made sofrito, unrefined coconut oil, spices, and a touch of beetroot for color. No soy ingredients, no gluten ingredients, and no weird fake-meat additives, just flavorful, wholesome components you can feel good about.

    (Contains coconut — a tree nut.)

  • Hoof Happy ribs are fully versatile. Once thawed, you can grill them, pan-sear them, roast them, air-fry them, or shred them into salads, tacos, bowls, and sandwiches. Just heat, sauce, and enjoy however you love your ribs.

  • No and that’s on purpose. Hoof Happy ribs are designed to pair with your favorite BBQ sauce, glaze, or marinade so you can customize the flavor to match your cravings.

  • Hoof Happy contains no soy ingredients and no gluten ingredients. However, it is currently prepared in a kitchen that processes wheat, so it may not be suitable for individuals with severe gluten allergies or celiac disease.

    We are actively working toward moving into a dedicated gluten-free kitchen in the future.

    The only major allergen present is tree nuts (coconut).

  • Hoof Happy ribs last for about six months when stored in the freezer. Keep them frozen until you’re ready to eat. To cook, simply thaw for about 60 minutes at room temperature, then prepare them however you like: grill, oven, pan, or air fryer.